As COVID cases increase, so too must the public’s tolerance for them

COVID cases increase

ShareRemember back in March and April when the fear of COVID shut down everything, including elective medical care, gyms and large gatherings? The hope was that we could quickly and “easily” stop COVID in its tracks. But as COVID cases … Continue reading

Discounts and specials? Sure. Bargaining? Absolutely not.

discounts and specials

Share One of the reasons I’ve built a worldview that includes price transparency is because I recognized early on that everyone wants to know cost ahead of time.  So why make it difficult for them. No one likes sticker shock. … Continue reading

Why coronavirus and cosmetic surgery are surging

coronavirus and cosmetic surgery

Share After the protests in June, and celebrations involving Memorial Day and July 4th weekends, we’re seeing an inevitable surge associated with mass gatherings. This leads to a continuing shelter-in-place, reducing travel plans and working from home for the foreseeable … Continue reading

For better or worse, this is the best time to get cosmetic surgery

best time for cosmetic surgery

ShareHere we are, emerging from  the acute phase of the coronavirus pandemic, entering the unknown chronic phase. There is much we still don’t know about the virus, including why some become symptomatic but others remain asymptomatic. Even with these unknowns, … Continue reading

What’s not going to happen if there’s a new surge of coronavirus

new surge of coronavirus

Share Let’s review the initial response to the first wave of coronavirus by hospitals, city and state governments. Hospitals cancelled elective cases. Cities and states ordered a shelter in place order, shut down restaurants and closed parks and beaches.   … Continue reading

Hospitals and surgery centers not performing cosmetic surgery

performing cosmetic surgery

ShareHere in San Francisco, the city and health department issued a directive on May 15th allowing elective surgery. In the directive, it was very clear elective surgery, including cosmetic surgery and dental procedures, could move forward. For this reason, we … Continue reading

No more waiting in doctor’s offices!

no more waiting in doctor

ShareWhen we consider black swan events, which I’ve discussed here before, they’re often looked at in a negative connotation. And rightly so. But in an effort to find a silver lining to this pandemic, we should consider the pandemic as … Continue reading