ShareHere in San Francisco, the city and health department issued a directive on May 15th allowing elective surgery. In the directive, it was very clear elective surgery, including cosmetic surgery and dental procedures, could move forward. For this reason, we … Continue reading
ShareWhen we consider black swan events, which I’ve discussed here before, they’re often looked at in a negative connotation. And rightly so. But in an effort to find a silver lining to this pandemic, we should consider the pandemic as … Continue reading
Share Here’s the sad truth. Everything will be more expensive now. Regardless of what business you as a customer frequent, the business owners’ expenses are going up. And they’re not arbitrarily using COVID as a pretext to raise their prices. … Continue reading
ShareThink back to your SATs. Remember the analogies? The goal was to determine the relationship between the first pair of words and then choose the second pair of words that had an equivalent relationship. In the title above, ice cream … Continue reading
Share Join us for this special Cinco de Mayo webinar! Make sure you have a margarita or Dos Equis in hand! (no Corona, please) BuildMyBod Health and Dr. Jonathan Kaplan are excited to welcome Dr. Steven Weiner and Tim Sawyer … Continue reading
Share The Health Insurance Portability and Accountability Act of 1996, better known as HIPAA, is a huge piece of legislation. While many new laws emanate from this Act, most Americans associate HIPAA with privacy and privacy alone. While the goal … Continue reading
ShareFor years now, our consultation fee has been $100. This payment holds your spot on the schedule. In our experience, if we don’t request a consultation fee, the “no show” rate is higher. And it’s not a wasted $100 regardless. … Continue reading
ShareWhile we were all quarantining at home, I wrote this article arguing that testing for COVID-19 was pointless at the time. Sure, if you were really sick in the hospital and your doctor suspected coronavirus, it made sense to get the … Continue reading
ShareThis post may ultimately sound self serving because I’m recommending something that benefits my city and my business. But it doesn’t make these recommendations any less appropriate. San Francisco is ready to reopen for business at the end of the … Continue reading
ShareMany theories abound as to why COVID-19 deaths are lower in San Francisco. This article in USA Today reviews several of them. But before reviewing the possible reasons, we should also be clear that it’s not time to celebrate just … Continue reading
ShareLike everyone, I’ve been thinking a lot lately about COVID-19. What I’m realizing is that the changes in social etiquette and the rise of alternative business models and communication are here to stay, post COVID-19. For example, telemedicine, previously an … Continue reading
ShareI’ve been saying this for about a week, and so is Anthony Fauci, head of the National Institute of Allergy and Infectious Diseases. Not everyone needs a COVID-19 test. In this overview I wrote over a week ago, I said … Continue reading
ShareI’ve been saying it for years, like here, here and here, but never has it been more obvious than now. It’s critical that you grow your email database for future email marketing. And in these pandemic times when patient activity … Continue reading
ShareWash your hands, wipe down surfaces, don’t touch your face and practice social distancing. If nothing else, that’s what you should take away from this coronavirus overview. But keep reading to learn important details about this epidemic. Such as, how … Continue reading
ShareChrissy Teigen becomes the latest famous person to open up about getting a boob job. She joins the ranks of Kaley Cuoco, Victoria Beckham and Anna Faris. For what it’s worth, does it really matter anymore? It’s not shocking and that’s … Continue reading
Share The online store. It was your answer to making money while you slept! You thought, let’s make it easier for patients to purchase online. Consumers will applaud us for being like the Amazon of cosmetic practices, you thought. But … Continue reading
