BuildMyBod Founder speaking at MTF Cosmetic Forum and PPMD Live!

cosmetic forum

Share Dr. Jonathan Kaplan, founder/CEO of BuildMyBod Health will be on hand at two meetings this weekend. First, he’ll present at the MTF Biologics Cosmetic Forum on Saturday, October 19th in New York City. He’ll speak again at the Practice … Continue reading

BuildMyBod Founder Speaking at AAFPRS 2019

aafprs 2019

Share BuildMyBod founder, Dr. Jonathan Kaplan, continues his US speaking tour in San Diego this weekend at the AAFPRS 2019 International Symposium of Facial Plastic Surgery. This meeting is put on by the American Academy of Facial Plastic and Reconstructive … Continue reading

Perfect patient experience? The doctor has to have their own operating room

perfect patient experience

Share Want to offer patients the perfect patient experience when it comes to their surgical procedure? Then there’s one thing the doctor must do: be in 100% control of the perioperative (pre-, intra-, and postop-) experience. And to do that, … Continue reading

Changing referral patterns in the age of social media

referral patterns

ShareSocial media is to blame, or take credit, for everything these days! The effects of social media are evident across a variety of spaces. For example, it’s changing political discourse, feelings of inequality (you always knew the Kardashians had more … Continue reading

How to get patients to book and pay in full at the time of consultation

book and pay

Share How nice would it be if you could get your patients to book and pay in full for their procedure at the time of their consult?! No follow up necessary to collect the balance! How? Keep reading.   Many … Continue reading

Announcing the new BuildMyBod Health Concierge Experience!

buildmybod health concierge experience

Share For physicians wanting to separate themselves from the competition, BuildMyBod Health has it all. Price transparency, lead generation, e-commerce and now Subscriptions. Through the BuildMyBod Health Concierge Experience, consumers can purchase non-surgical services as a one-time purchase or through … Continue reading

Dr. Sheila Nazarian: you need your own email database! [video]

Dr. Sheila Nazarian

Share Dr. Sheila Nazarian of the Nazarian Institute and Nazarian Plastic Surgery recently sat down with us to explain why she focuses on building a large email database even though she has a huge Instagram following (@drsheilanazarian).   The world … Continue reading

Price transparency isn’t just for cosmetic services anymore!

price transparency

Share You probably didn’t know price transparency was being utilized for any healthcare services, much less cosmetic services! But it’s true. Consumers are demanding price transparency, ie knowing how much services are going to cost before they get said service. … Continue reading

Using price transparency in bariatric surgery – Dr. Christopher Ibikunle [video]

bariatric surgery

Share While plastic surgeons may have made price transparency sexy, non-cosmetic doctors that have insurance-based practices can also utilize this concept. Price transparency can engage the consumer, generate leads and reduce sticker shock. In the process, price transparency can help … Continue reading

Price transparency can be sexy!

price transparency

Share The healthcare industry typically views price transparency with disdain and suspicion. But price transparency can be sexy! Price transparency is a bold, seminal way to approach customer service and lead generation.   Why fear price transparency? Healthcare providers worry … Continue reading

Oh the places you will go with your own email marketing database!

email marketing database

ShareWhy do we advertise with Facebook and Google AdWords? Because we want to be exposed to a large, but specific, demographic that has interest in the services we provide. The only problem is that using these services isn’t free and … Continue reading

In with the high and out with the low (quality leads)!

quality leads

ShareLeads are the lifeblood of any business and healthcare, it’s a business folks, is no different. In the old days, when competition wasn’t as fierce, practices and healthcare facilities could passively rely on referrals from other doctors to build their … Continue reading

Don’t get consultations…get bookers! [video]

Consultations

Share If you could shorten the sales cycle for your cosmetic practice, you would, wouldn’t you? It’s possible if you provide enough personalized information online for the consumer. That way, by the time they come in, they’re not just coming … Continue reading

BuildMyBod Founder speaking at Mountain West Society of Plastic Surgeons

mountain west society of plastic surgeons

Share Dr. Jonathan Kaplan, founder/CEO of BuildMyBod Health will be speaking at the Mountain West Society of Plastic Surgeons tomorrow morning at 8:15 at the Resort at Squaw Creek in Lake Tahoe. The topic: his experience with buying a practice … Continue reading