Discounts and specials? Sure. Bargaining? Absolutely not.

discounts and specials

Share One of the reasons I’ve built a worldview that includes price transparency is because I recognized early on that everyone wants to know cost ahead of time.  So why make it difficult for them. No one likes sticker shock. … Continue reading

Why coronavirus and cosmetic surgery are surging

coronavirus and cosmetic surgery

Share After the protests in June, and celebrations involving Memorial Day and July 4th weekends, we’re seeing an inevitable surge associated with mass gatherings. This leads to a continuing shelter-in-place, reducing travel plans and working from home for the foreseeable … Continue reading

What’s not going to happen if there’s a new surge of coronavirus

new surge of coronavirus

Share Let’s review the initial response to the first wave of coronavirus by hospitals, city and state governments. Hospitals cancelled elective cases. Cities and states ordered a shelter in place order, shut down restaurants and closed parks and beaches.   … Continue reading

No more waiting in doctor’s offices!

no more waiting in doctor

ShareWhen we consider black swan events, which I’ve discussed here before, they’re often looked at in a negative connotation. And rightly so. But in an effort to find a silver lining to this pandemic, we should consider the pandemic as … Continue reading

America has to reopen for business… but not at the same time

reopen for business

ShareThis post may ultimately sound self serving because I’m recommending something that benefits my city and my business. But it doesn’t make these recommendations any less appropriate. San Francisco is ready to reopen for business at the end of the … Continue reading

3 ways to publish your prices with BuildMyBod Health [video]

publish your prices

Share It’s official! Price transparency in healthcare is closer to reality. President Trump released new rules requiring hospitals to publish their charges and negotiated rates. You may be thinking, “oh this doesn’t affect me! It only affects hospitals and their employed physicians.” But … Continue reading

Compete on price transparency, not price! [video]

price transparency

Share Whenever I discuss the concept of price transparency with other healthcare providers, the first thing they say is, “I don’t want to compete on price!” I simply don’t understand why the premise of price transparency automatically leads to the … Continue reading

One step closer: Price transparency in healthcare [video]

price transparency in healthcare

Share It’s official! Price transparency in healthcare is closer to reality. President Trump released new rules requiring hospitals to publish their charges and negotiated rates. You may be thinking, “oh this doesn’t affect me! It only affects hospitals and their employed … Continue reading