BuildMyBod Health featured at MAX!

max

Share BuildMyBod and Dr. Jonathan Kaplan are taking part in the MAX Health Expo. MAX stands for Medical Advancement Expo. The event is being coordinated by the Northwest Specialty Hospital and their Marketing Director, Darron Rock.   What’s in store … Continue reading

Taking over an existing plastic surgery practice

existing plastic surgery practice

Share Tomorrow, I’ll be part of the Late Career Boot Camp at the American Society of Plastic Surgery Annual Meeting, discussing my experience taking over an existing plastic surgery practice in 2013. In preparation, I gathered some great data points and … Continue reading

BuildMyBod Founder speaking during FFAS Webinar

ffas

ShareBuildMyBod Health founder Dr. Jonathan Kaplan will be participating in the Foundation for Facial Aesthetic Surgery – FFAS webinar – on Wednesday, August 15th. The webinar, which is invite only, will also host Candace Crowe and Catherine Maley.   What’s on … Continue reading

BuildMyBod Health & MyMedLeads Announce Further Integration and Upcoming Webinar

mymedleads

Share BuildMyBod Health and MyMedLeads have been integrated for years, but now they’re taking it to the next level! BuildMyBod Health, MyMedLeads will be discussing their ever strengthening integration during a webinar on Wednesday, August 8th at 4p EST (1p PST).   What’s on … Continue reading

Price should be part of the customer service package in healthcare

customer service

ShareCustomer service, customer service, customer service! If you’re in the service industry this is hammered into every employee and manager. While this is obviously critical in say, a restaurant or department store, it wasn’t always the focus in healthcare. That’s … Continue reading

BuildMyBod Health founder speaking at Becker’s 16th Annual Spine Conference

becker

Share BuildMyBod Health founder, Dr. Jonathan Kaplan will speak at Becker’s 16th annual spine conference in Chicago. As one of the largest industry meetings that help hospitals and ambulatory surgery center’s (ASC’s) achieve first-in-class best practices, this is recognition of the new-found … Continue reading

Price is irrelevant, until it’s not!

price is irrelevant

Share I recently attended the Ohio Valley Society of Plastic Surgeon’s meeting in Cleveland, Ohio. It was a great meeting organized by the then-current President of the OVSPS, Steve Bernard and the meeting coordinator, Darlene Lyons. One of the highlights … Continue reading

BuildMyBod Health founder speaking at InstaMed User Conference 2018

instamed

Share BuildMyBod Health founder and plastic surgeon, Dr. Jonathan Kaplan will be speaking at the InstaMed User Conference tomorrow afternoon. He’ll discuss strategies to capture the growing cohort of high deductible health plan (HDHP) patients out there. His talk is … Continue reading

The customer is not always right. An example of confirmation bias.

customer is not always right

Share I had an interesting experience recently from two Yelp reviewers. One person gave me a one-star review because she got a bruise after Botox/Xeomin injection to reduce wrinkles in the forehead. Another left a one-star review because she was unhappy … Continue reading

Preparing patients for sticker shock in healthcare

sticker shock in healthcare

Share Now that more patients are paying a portion of their healthcare costs of out pocket, eventually they’ll experience sticker shock in healthcare. To minimize sticker shock, the office staff must have that awkward conversation about “getting paid.” In this recent … Continue reading

BuildMyBod Founder speaking at The Medical Spa Show

The medical spa show

ShareBoard certified plastic surgeon and founder/CEO of BuildMyBod Health, Dr. Jonathan Kaplan, will be presenting at The Medical Spa Show in Las Vegas this weekend. He’ll discuss “Using Price Transparency to Generate Leads.”   The Medical Spa Show The conference … Continue reading