Social media’s evolving engagement strategy becomes your evolving engagement strategy

snapcode snapchat

Facebook was all the rage through the 2000’s, followed by Instagram, Snapchat and now TikTok. It’s fascinating to see not only new platforms, but how the platforms continue to evolve and change. I’m not talking about “cosmetic” changes like the profile layout or the dreaded Snapchat update of 2018.1 I’m talking about how these companies […]

The pandemic is over… time to move on


I’ve had enough. I’m over it. We did what we could. Never before has a pandemic pathogen met its match so quickly. In America, the first shelter in place was in San Francisco on March 16th, 2020 and the first vaccination shot occurred on December 14th, 2020. Within the same year, actually within 9 months. […]