Did the 5th Vital Sign Lead to Opioid Addiction?

ShareFor those of you not in the medical field, there are typically four vital signs the nurse or doctor takes of the patient: blood pressure, respirations, heart rate and temperature. But in 1996, the American Pain Society coined the phrase, … Continue reading

Fillers for your cheeks…and not the crease!

ShareAs a recent NY Times article discussed, the school of thought regarding placement of fillers has changed over the last several years. In the past, fillers (gel injections) would plump up the lip and wrinkles to give a more youthful … Continue reading

Deviated septum…can it come back?

ShareFor those of you who’ve heard of it but not really sure what a deviated septum is, here’s your answer! There’s cartilage that runs down the middle of your nose that separates the left nostril and nasal airway from the … Continue reading

BuildMyBod Featured at Becker’s Healthcare Conference

ShareBuildMyBod is very proud to announce their inclusion in the 23rd annual meeting of Becker’s ASC Review in Chicago. As one of the largest industry meetings that help hospitals and ambulatory surgery center’s (ASC’s) achieve first-in-class best practices, this is … Continue reading

Cosmetic Surgery is Real Surgery

ShareIt’s natural to assume that cosmetic surgery isn’t “real” surgery. After all, it’s not heart surgery, it’s just cosmetic. While that’s true that the underlying reason for cosmetic surgery isn’t necessary surgery, the surgery gods don’t really care. Regardless of … Continue reading

Don’t believe the size tag on your bra!

ShareIf I had a nickel for every time a patient asked me what bra size they would be after their breast augmentation surgery, I’d probably have about $250 (you can do the math)! The problem has always been and will … Continue reading

5 ingredients in the secret sauce of medical marketing!

ShareWhen I first moved from Louisiana to San Francisco just under three years ago, I took over an existing plastic surgery practice. The previous doctor had about 200 email addresses in his database. I knew if I wanted to build … Continue reading

Founder of BuildMyBod Speaking at ASAPS 2016!

ShareDr. Jonathan Kaplan, founder/CEO of BuildMyBod Health, the platform that provides price transparency in healthcare, will be speaking in Las Vegas at the year’s biggest cosmetic surgery meeting – twice!   BuildMyBod Health allows consumers to connect with healthcare providers … Continue reading